New Business

Development Program

Trucking Business Development Program

Trincon’s business development strategy plans are specifically designed for trucking companies. We can help you strategically acquire accounts in specific lanes or industry segments that optimize your equipment and strategically match the capabilities of your company. By acquiring the right sized accounts and customers with freight that fits your equipment, you’ll be able to maximize the profitability of each customer.

We’ll Teach You How To Drive Increased Profitability

A specialized trucking industry business development consultant will identify industry segments offering freight that is best suited to your trucking company and its equipment

  • Identify qualified prospects through proven e-mail, telemarketing, and direct mail strategies.
  • Sell your company’s features and benefits using your website, literature, and professional selling tools.
  • Organize sales personnel for the best productivity.
  • Close sales and negotiate pricing.
  • Measure progress and results and reward sales personnel based on profit contribution.

The eight-step program includes:

  1. Creating a freight profile
  2. Creating a prospect profile
  3. Creating a list of potential prospects
  4. Establishing a disciplined marketing and sale process that includes:
  5. Utilizing social media
  6. Maximizing the impact and effectiveness of websites
  7. Instituting a marketing campaign that includes:
    1. Telemarketing
    2. E-mail
    3. Direct mail
  8. Follow Up

Build profits through our turnkey strategic selling system

Contact Trincon Today!
And learn more about how to build profits through our Turnkey strategic selling system.